CHPRMS 51st Annual Conference: Navigating Change: Full Schedule

Welcome to the 51st Annual CHPRMS Conference in beautiful Charleston, S.C.

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8:30am EST

Breakfast

Thursday November 21, 2024 8:30am - 9:30am EST

Carolina Ballroom

Thursday November 21, 2024 8:30am - 9:30am EST
Carolina Ballroom 387 King St, Charleston, SC 29403

Breakfast

9:15am EST

Reputation SEO: 5 Stars a Day Keeps Competitors Away

Thursday November 21, 2024 9:15am - 10:15am EST

Carolina Ballroom

Patients have grown increasingly reliant on online reviews to inform their healthcare-related decisions, prompting practices nationwide to adopt reputation management solutions; as such, Reputation SEO has emerged as a cost-effective digital marketing strategy that allows providers to boost their visibility in search engine results.

Speakers

Brittany Young

Solutions Consultant, rater8

Brittany is an accomplished solutions consultant for rater8, a leading healthcare reputation management solution. With more than 10 years of experience in information technology and communications, she brings a wealth of expertise to her role and is dedicated to assisting hospitals... Read More →

Thursday November 21, 2024 9:15am - 10:15am EST
Carolina Ballroom 387 King St, Charleston, SC 29403

General Session

10:15am EST

Break with Sponsors

Thursday November 21, 2024 10:15am - 10:45am EST

Carolina Ballroom

Enjoy water, coffee and a snack with sponsors

Thursday November 21, 2024 10:15am - 10:45am EST
Carolina Ballroom 387 King St, Charleston, SC 29403

Sponsor Break

11:45am EST

Lunch (Business Meeting)

Thursday November 21, 2024 11:45am - 1:00pm EST

Carolina Ballroom

Thursday November 21, 2024 11:45am - 1:00pm EST
Carolina Ballroom 387 King St, Charleston, SC 29403

Lunch

2:15pm EST

Break with Sponsors

Thursday November 21, 2024 2:15pm - 2:40pm EST

Carolina Ballroom

Enjoy water, coffee and a snack with sponsors

Thursday November 21, 2024 2:15pm - 2:40pm EST
Carolina Ballroom 387 King St, Charleston, SC 29403

Sponsor Break

2:45pm EST

Coffee, Cookies & Content

Thursday November 21, 2024 2:45pm - 3:45pm EST

Carolina Ballroom

Spend your first 30-minutes in one of three round table discussions regarding Content and Social Media, then spend your next 30 minutes in another. This is a great way to network and share experiences with your peers. Round table topics include: 1. Creating Kicka$$ Content with Andy Lyons (Roper St. Francis Healthcare), 2. Overcoming the SME Challenge with Kirsten Lecky (WG Content), and 3. Clarity is King with Shelley Heinrichs (Aha Media Group).

Speakers

Andy Lyons

Executive Director of Corporate Communications & Content Strategy, Roper St. Francis Healthcare

Andy is an accomplished corporate communications director with more than 30 years in public relations and journalism. At Roper St. Francis Healthcare, he leads communications, crisis management and media relations, driving strong employee engagement. He previously oversaw newsroom... Read More →

Kirsten Lecky

Executive Vice President, Insights and Growth, WG Content

As the EVP of Insights and Growth at WG Content, Kirsten partners with healthcare leaders to understand their challenges and build custom content solutions that deliver value. With 20+ years of experience in marketing and healthcare, she is passionate about supporting efforts that... Read More →

Shelley Heinrichs

Senior Account Manager, Aha Media Group

Shelley Heinrichs is a Senior Account Manager at Aha Media Group with over 12 years of experience in healthcare marketing. Formerly an English literature and ESL teacher, she brings a nuanced communication skill set to content marketing. Shelley studied applied linguistics and English... Read More →

Thursday November 21, 2024 2:45pm - 3:45pm EST
Carolina Ballroom 387 King St, Charleston, SC 29403

Round Table Discussions