About me
Lorraine is associate vice president of Marketing & Communications at Signature Healthcare. She leads the strategic development and coordination of Signature Healthcare’s brand identity; leads the development of strategic and integrated marketing initiatives and activities; and communicates Signature’s vision, strategy and progress in an integrated way to all organizational stakeholders. She directs sophisticated content and creative services, including digital, traditional and social media strategies, and integrated corporate marketing programs across various platforms and channels, such as media and press outreach, website, advertising and promotion, brand development strategies, and marketing-related customer relationship and engagement activities.